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Etam: The Finale

Friday, December 13, 2013

etam final post1

My 2 month long collaboration with Etam comes to a close with this post – it was a super fun project and a great way to introduce all you to their brand new tights/socks collection. I’m def. a fan, Etam has been keeping my legs warm all winter so far! And so to conclude, here is the final look I styled with them, as well as all my selfie legs #joliesjambes entries over the last few weeks. For those of you that submitted your selfie leg photos via instagram – they were just great – it was really hard for Etam & us bloggers to choose a winner! You can take a look at the 50 finalists here.

etam final post

I wanted to keep all my selfie legs within a similar photography aesthetic – it was really fun being given total creative freedom over my entries and looks for the Etam campaign. My favourite pair has got to be the polka dot tights! For those of you that have been reading Frassy for a while, you’ll surely know how much I love a good polka dot. And finally a very happy congrats to the winner of the #joliesjambes contest, Léa (if you want to peep at her instagram, @LJolibois50) – she’s off to New York! Wishing her the best time in the city that never sleeps! Photos: Catherine O’Hara


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